Review

Brilliant and insightful ... the examples and guidance offered in the book are both comprehensive and innately practical. A must-read for everyone engaged in a family business in twenty-first century India’
– Sajjan Jindal,Chairman and Managing Director, JSW Steel Ltd

‘The Ultimate Family Business Survival Guide is a brilliant summary of anecdotes that have a message for young, budding entrepreneurs and family business successors. Priyanka Gupta Zielinski has also very beautifully captured tacit learnings from her father and transformed them into life lessons. Relatable and easy to understand, this is a fantastic book!’

- SAMISH DALAL

Associate Professor, S P Jain School of Global Management

‘A thought-provoking book that seamlessly integrates the lived experiences of a second generational female stakeholder in multiple business families. Priyanka Zielinski has an incredible ability to dig deep into her life and express lightly with candour. An enriching read for business leaders eager to make a positive difference to their enterprises and families’

- NUPUR PAVAN BANG

Associate Director, Thomas

The Ultimate Family Business Survival Guide is a must-read for all women entrepreneurs and especially those who are part of family businesses in India’

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