Women running family Businesses
Family business leaders Caroline Fattal and Priyanka Gupta tell Kim Chakanetsa about the joys and challenges of working with you own relatives.
Priyanka Gupta Zielinski is a business leader and author. Through her writings, she addresses the biggest pressure points facing the next generation of India: career, love, and marriage. By exploring the role of Indian traditions and repositioning them with a beneficial, modern twist, Priyanka seeks to empower India’s next generation in their pursuit of new opportunities and fulfillment in their lives and careers. As the executive director of MPIL Steel Structures Ltd, Priyanka has led her family business to exponential growth and diversification. She has previously worked with financial institutions such as Women’s World Banking and the Fund for the City of New York. In 2012, she was named Woman Entrepreneur of the Year by ET Now. She holds a bachelor’s degree in Economics and Gender and Women’s Studies from Connecticut College, a Visiting Fellowship in Development Economics with the University of Oxford, and a master’s degree in International Public Finance from New York University. Priyanka lives in Dubai with her husband and three children
Priyanka Gupta Zielinski is a business leader and author. Through her writings, she addresses the biggest pressure points facing the next generation of India: career, love, and marriage. By exploring the role of Indian traditions and repositioning them with a beneficial, modern twist, Priyanka seeks to empower India’s next generation in their pursuit of new opportunities and fulfillment in their lives and careers. As the executive director of MPIL Steel Structures Ltd, Priyanka has led her family business to exponential growth and diversification. She has previously worked with financial institutions such as Women’s World Banking and the Fund for the City of New York. In 2012, she was named Woman Entrepreneur of the Year by ET Now. She holds a bachelor’s degree in Economics and Gender and Women’s Studies from Connecticut College, a Visiting Fellowship in Development Economics with the University of Oxford, and a master’s degree in International Public Finance from New York University. Priyanka lives in Dubai with her husband and three children
Family businesses are vital to the health of a nation’s economy, but distresses such as economic downturns and the Covid-19 pandemic can put them at grace existential risk.
Drawing from her dynamic experience working with her family-owned company MPIL Steel Structures Ltd., Priyanka GuptaZielinski presents a unique manual to helpfamily businesses thrive even in times of crises.
Replete with anecdotes and effective strategies – with an occasional Haryanvi idiom thrown in the mix – The Ultimate Family Business Survival Guide is a must-read for family business and MSME owners everywhere.
Published April 2021 (Pan Macmillan India)
The Ultimate Family Business Survival Guide is a brilliant summary of anecdotes that have a message for young, budding entrepreneurs and family business successors. Priyanka Gupta Zielinski has also very beautifully captured tacit learnings from her father and transformed them into life lessons. Relatable and easy to understand, this is a fantastic book!
A thought-provoking book that seamlessly integrates the lived experiences of a second generational female stakeholder in multiple business families. Priyanka Zielinski has an incredible ability to dig deep into her life and express lightly with candour. An enriching read for business leaders eager to make a positive difference to their enterprises and families
The Ultimate Family Business Survival Guide lucidly captures the informal yet important communications within a business family, the stakes of the family in the business and the rich resources basket that the family is for the business and each member. “Shirtsleeves to shirtsleeves in three generations” might be an adage of the past if more family businesses read books such as this!
The Ultimate Family Business Survival Guide is a must-read for all women entrepreneurs and especially those who are part of family businesses in India
Family businesses are built on legacy and love; sustaining them requires blending tradition with innovation to thrive in a modern world.
Family business leaders Caroline Fattal and Priyanka Gupta tell Kim Chakanetsa about the joys and challenges of working with you own relatives.
Talking about Empowering NextGens, Carrying on the family legacy and utilising the family problem with Nike Anani.
Priyanka in conversation with Tsitsi Mutendi talks Family Business Theory vs Family Business Lived and finding solutions.
Ramia speaks with Priyanka Gupta Zielinski talks about characteristics of Indian family businesses that all enterprises can adopt to navigate unpredictable events, including the COVID-19 pandemic.